Big Feelings.
Clear Ideas.

Most people think in words, visuals, or numbers.
I think in emotion.

I’m a creative lead & writer who has worked with brands like Strava, Google, Atlanta United, and ESPN.

Give me the research and the business problem (or the opinions in the room). I want to find the human truth underneath it all. That might become a narrative, campaign idea, or a brand's point of view.

Google logo in black text on a white background.
ESPN logo in black text on a white background.
Strava logo in black text on a white background.
Meta logo in black text on a white background.
LinkedIn logo with black text and black icon on a white background.
Atlanta United FC logo in black text on a white background.
Netflix logo in black text on a white background.

Selected Work

Looking to work together?

Freelance and consulting engagements happen through A Side of Greens, my independent creative consultancy for in-house teams.

A diverse group of people at a fun outdoor event, smiling and celebrating, with some making playful gestures toward the camera.